Actually, we changed the term to FACTORY DIRECT. We own the factory.
I wanted to distinguish from others that claim direct from the factory.
There are a lot of people that claim relationships direct from a factory. And it’s not that they are lying, but this is how 95% of the furniture industry works. The factory sells to a wholesale chain or a distributor. And still again, many will claim a ‘partnership’….just trying to make that claim of factory direct. This is again misleading since the partnership is just a relationship to buy.
The concept with this site was to offer our product direct to the consumer.
Therefore, I also like to say we are M to C – manufacture to consumer. The price you pay goes into the quality of the product and our operation.
The English Bar Company is an American wholly-owned Indonesian Corporation.